Archive for Local SEO

Does Your Business “Rule The Local Search Landscape”?

by: Bythezip January 16, 2010

Local Search, getting your business found on Google, Yahoo, Bing… and all the social media networks such as Facebook, Twitter, YouTube… is the “Neon Flashing Sign” for marketing your business in today’s digital world.
However, it requires many local business owners to change their mindset and how they view their business.
Traditional Marketing and Advertising techniques such [...]

7 Ways to Drive Traffic to Your Local Website

by: Bythezip January 13, 2010

Without traffic to your local website, your website is simply another expense rather than a sales-generating asset.
Just as there are ways to drive traffic- visits, phone calls, inquiries- to your local business in the offline world, there are endless tactics to increase traffic to your local website.
Now with “Inbound Marketing”, you can have customers coming [...]

Link-Building for Your Local Business Blog

by: Bythezip January 7, 2010

Link-Building is a marketing tactic you’ll want to use to boost the rankings of your local website.
And, adding a blog to your local business site is a great tool to increase your local website traffic and build links automatically.
Here are 3 Sites where you’ll  want to register your local business blog and add to your [...]

Crank Up the Volume: Video in Your Google Local Business Listing

by: Bythezip December 21, 2009

Video is the ultimate killer app for Local businesses.. and it starts with adding video to your Google Local Business Listing.
Here are the reasons why you want to seriously consider adding video to your Google Local Business Listing, and spread your videos to other sites online.
1. Everyone has grown up in the TV, video game, [...]

Pump Up Your Google Local Business Listing with Photos

by: Bythezip December 21, 2009

Why is it important to add your own photos, with keyword Tags, to your Google Local Business Listing?
If you don’t, there’s a chance Google will auto-fill your Local Business Listing with stock photos…
Or… even worse…
Photos of your competitor.
Here’s what local search pro Matt McGee recently discovered.
Now aside from Google taking liberties with your Local Business [...]

Step-By-Step Guide: Claim Your Google Local Business Listing

by: Bythezip December 17, 2009

Claiming your Google Local Business Listing is a critical first step in getting your local business found online.
Here’s why:
Are you aware that today there are well over 10 billion unique searches done each month?
… and that’s just in the United States!
Of those searches,
·        40% of queries have Local intent
·        5% use the city and/or state [...]